Tuesday, October 18, 2011

SunCrest OA meeting recap of MCO

Dear SunCrest Homeowners,

Thank you for attending the MCO presentation last Friday, October 14. For those who were unable to attend, please see the meeting notes below.



After some opening remarks and an introduction by the Mayor, the meeting was conducted by Jeremy Hall, president of MCO Properties; Vernon Swaback, principal of Swaback Partners; and Jeff Denzak, senior land planner of Swaback Partners. We estimated over a hundred people in attendance, and based upon a show of hands, SunCrest residents accounted for about three-fourths of attendees. Mayor Smith, Councilmen Rappleye and Stenquist, city manager Layne Long and CCMC management from SunCrest and Daybreak were also in attendance.



Jeremy Hall opened with some history of the company and the company’s expertise in developing on hillsides. He described his approach to the future of SunCrest by working more sensitively with the natural topography, preserving natural vegetation and slopes as much as possible and shifting the focus to larger natural lots. He introduced their land planner, Swaback Partners, who discussed sophisticated land planning techniques and various product types all with a new consistent theme that will echo the small-town charm of Draper and the pioneering/agrarian/mining history of the area. They discussed building techniques and styles they will avoid and demonstrated examples of how to build on hillsides that is sensitive to the natural terrain.



They are re-planning the undeveloped land and reducing the overall density as compared to the original land plan. There will be more natural open space including natural areas preserved on large lots. Amenities will be largely focused on the natural environment with preserving views, maintaining hiking and biking trails and possibly including horseback riding and a second club amenity for the property east of SunCrest Drive.


Meeting Notables:

v Lower overall residential units planned for the development as compared to the original land plan.

v More large natural lots and preservation of natural areas.

v MCO will complete Falcon Park.

v Development of new neighborhoods would likely not start right away due to the economy. The project will be phased; however, the market will determine where and when MCO begins construction.

v Select areas of grading for higher-density housing will be limited to where the natural topography is suited to it.

v MCO will be working on redefining and repositioning SunCrest’s brand and starting a marketing and public relations campaign. This will be important in repositioning SunCrest for future growth and development.

v Due diligence needs to be finalized including finalizing the new land plan with Draper City. MCO has been working closely with city staff and is hopeful this will be complete in the next few months.



The meeting lasted about 3 hours and Mr. Hall, Mr. Swaback and Mr. Denzak stayed until the last resident left to answer all questions. All in all, the meeting went very well, and the reaction was very positive.


About MCO
Established in 1978, MCO Properties Inc. (“MCO”) is an entrepreneurial, land-development company specializing in large mixed-use and affluent residential custom home site communities in the southwestern United States. MCO has been known for many years as the master developer of the Town of Fountain Hills, Arizona – a 12,000 acre community with a population of over 22,000. Headquartered in Fountain Hills, the company has owned and developed resort, golf, residential and commercial properties in Arizona, California, Texas, Arkansas, Nevada, New Mexico and Colorado. MCO will soon be adding Utah to this list. Click here to learn more about MCO Properties.


About Swaback Partners
The three founding partners direct the work of the 25 person firm. They collaborate daily on everything in the office with each partner being responsible for the design and overall management of their respective work including engagements for both architecture and planning. The partners' shared philosophy is that design never stops. At some point almost everyone in the firm is involved in the process of refining the concept. Thus, the partners, associates, and staff are all designers just as they are all focused on the strategies and details required to carry out the integrity of the concept. Click here to learn more about Swaback Partners.

Communication for SunCrest residents will continue to take place through the SunCrest OA. Please stay tuned to your email for upcoming updates and announcements.



Kind Regards,
SunCrest OA

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